Written by Brandon Aragon, Vice President of Accounts
There are just 67 days until Election Day, but in the world of politics, that can feel like an eternity.
Prioritizing mental health is crucial in any career, but it’s especially vital in politics and political digital media. At 32, it’s hard to believe I've spent over 15 years in the political world. From starting as a volunteer on local campaigns to leading coalition efforts for a gubernatorial race, running a statewide campaign, and managing digital strategies in the legislature and the halls of Capitol Hill, I've faced a range of stresses and anxieties common in this industry.
People often ask how I balance a fast-paced, high-pressure career in politics with maintaining a social life and traveling. The answer is straightforward: I prioritize my mental health and well-being above all. I'm also proud to lead by example at Go BIG, showing that it's possible to manage this demanding career while maintaining a healthy lifestyle.
In my role, I juggle many responsibilities, from running a top-tier accounts team to serving as a digital strategist and general consultant. Election cycles can be extremely stressful, often feeling like there aren’t enough hours in the day. It’s important to set realistic expectations and manage time effectively.
Here are four key tips we've adopted at Go BIG to help mitigate burnout during a hectic election season:
Take Smart and Mindful Breaks – Make it a point to step away from your screen regularly. Schedule lunch breaks, incorporate some exercise, and take short pauses throughout the day. These breaks are crucial for resetting your mind and improving focus.
Stick to a Consistent Schedule – Try to start and end your workday at the same times each day. This consistency helps establish clear boundaries and adds structure to your week. Avoid the temptation to overwork just because you’re at home—be disciplined about logging off to prevent burnout.
Create a Designated Workspace – Set up a specific area for work, even if it's just a corner of your kitchen table or a spot in your room. Using a proper chair rather than your couch will enhance your focus and energy levels.
Prioritize Lunch and Hydration – Don’t skip meals or forget to drink water while working from home or in the office. Taking time to eat a proper lunch and stay hydrated is essential for maintaining your energy and overall well-being throughout the day.
While these tips are invaluable during election season, remember that good time management, a self-starter mentality, and great communication skills are paramount.
Build a strong team around you so nothing is missed while you are taking a break and certainly never be afraid to ask for help. Oftentimes we feel we have to do everything ourselves and it doesn’t have to be that way.
No matter where you work—whether in the office, from home, or out in the field—incorporating these tips and strategies into your routine can make a significant difference. By doing so, you'll find more enjoyment in your work and hopefully have a bit more time to savor victories after the election season wraps up.
Written by Brandon Aragon, Vice President of Accounts
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