Lessons for Campaigns From Cracker Barrel’s Rebranding
- esther4809
- Sep 4
- 1 min read
In case you missed it…
Go Big partner Dave Huguenel recently shared his perspective in Campaigns & Elections on what campaigns can learn from Cracker Barrel’s rebrand.
The rollout had some big missteps — and if there was ever a case study on what not to do with a rebranding, “Cracker Barrel-Gate” is it. From it, we’re able to understand what branding really means, and what campaigns can learn when it comes to connecting with their audience.
This is a piece you won’t want to miss. Check it out below ⬇️
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